Bingo Winner Won't Clean Up

Online bingo players are being offered the opportunity to win a professional cleaner for a year.

The range of prizes on offer at online bingo halls has increased this week with the news that one website is offering the chance to win the services of a cleaner for a year.

Cash may be the most popular prize with players and many will eye the £51,000 jackpot won by Pamela Amber at ITV Bingo recently with envy, but operators are becoming more imaginative in their bid to attract punters.

Paddy Power recently gave away a car in its European Bingo Championships promotion, while rival sites have offered state-of-the-art televisions, tickets to see Kylie and Caribbean cruises.

Now, in a move that seems designed to appeal to the traditional demographic of numbers game fans, Wink Bingo has unveiled its Super Cleaner promotion, which offers the opportunity for two players to win four hours of professional cleaning a week for the next year.

The promotion comes after a Bingo Association spokesman told the Sunday Telegraph he expects the online market to go through a period of consolidation in the next 12 months, with players beginning to "value recognised online brands".